Product Interview Support

Great products come from great customer interviews.

... but you already know that, and it's still not happening for you.

Let's fix that.

What is this?

I will help you and your team actually implement—rather than just read about—the best customer interviewing techniques as an ongoing, sustainable practice.

This will infuse all your decisions with  customer insights, rather than data that sounds good and leads you to build the wrong thing.

What do I get?

• Live coaching through 3 interviews + debriefs
  
• 1-on-1 recorded coaching session to prep for interviews
  
• I will teach you and your team to interview like the best, and how to get reliable, actionable data from your interviews
  
• Scripts and templates to prep for, conduct, and debrief from your interviews
• We will install interviewing as an ongoing, normal part of your cadence and address any blocks to it

How is this different from other product discovery support?

I've learned that what really makes the difference in having interviewing come alive is

Put it this way: during the interview, you're Tom Brady and I'm Bill Belichick. I will be the 'voice in your ear' helping you apply the techniques in the moment, and get the most out of your interviews.